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Library Associates Newsletter
Winter 2005, Newsletter 74

Verb-alizing from the University Librarian

 

A number of years ago I was chastised (gently) by a language and literature professor to whom I was explaining the wonders of computerized database searching. I had emphasized that much would change for librarians and researchers because computerized database searching would become ubiquitous. "Yes," he said, "I can see the changes already. You just used 'access' as a verb!"

Indeed, I had lapsed into the common parlance of the early digital generation. "Access" became as common as "prioritize;" given the need to pare down verbiage in order to save on computer memory, it was not surprising that nouns and phrases were transmogrified into simple verbs.

I heard a young friend arrange to meet someone in DC, saying they needed to "geographize." Now, Lauinger Library offers the Geographic Information System (GIS) so that users can correlate data with location. This is very useful in performing demographic or market research, for example. But my friend merely wanted to coordinate a rendezvous place and used "geographize" to make the point quickly. While I had thought "geographize" was another recent -ize word, I learned from the Oxford English Dictionary that its first use dated to 1818, though in the context of describing geography rather than of positioning oneself geographically.

But now many people invent their own versions of verbal shorthand, once a word or concept is understood widely. Perhaps the best example in today's parlance is "google." No doubt you have "googled" yourselves to see what the world of the web--insofar as Google™ is able to search it--says about you.

Google™ as a search engine is very fast and presents hundreds, thousands of results, across a variety of sources, to the general user. Google™ Scholar, a product aimed at the academic community, aggregates the results by format and shows links to libraries, through OCLC's WorldCat, so that users can identify the location of a work. With its "one-stopshopping" approach, Google™ is the search mechanism of choice for so many of our students. Librarians know that any such engine can search the "surface" web, but despite the billions of web pages that may be retrievable, massive amounts of digital information will not emerge. There are proprietary restrictions in the deeper, scholarly, less accessible regions of the web that few freely-available search engines can mine. This is why our library, at considerable expense, subscribes to services that produce excellent results and assure our scholarly community's access to the highest quality resources possible.

Google's™ latest project to digitize books from five of the world's most prestigious libraries is a promising opportunity "to potentially democratize access to information that has long been available to only small, select groups of students and scholars." [John Markoff and Edward Wyatt, "Google™ is Adding Major Libraries to its Database," New York Times, December 14, 2004, front page.] With about a billion dollars from its IPO offering, Google™ is underwriting the cost of the digitization.

Not surprisingly, librarians will be engaged in numerous and lengthy discussions about the impact the Google™ digitization project will have on our libraries and on our careers. But every new instance of a technological revolution, it seems, only reinforces the need for smart, service-oriented librarians to transport our users through a maze of confusing information into a world of wisdom.

I am reminded of the wonderful 1957 Katherine Hepburn/Spencer Tracy movie, Desk Set, in which the new "electronic brain" is pitted against the research librarians of a corporation. As we were taught in that movie, the computer will be a supplement, but not substitute, for a library's greatest assets-its collections and its staff. A recent eloquent affirmation of the work of librarians comes from a splendid article by Dr. William R. Brody, President of Johns Hopkins University. Dr. Brody writes: "[O]ur library has the most effective search engines yet invented-librarians who are highly skilled at ferreting out the uniquely useful references that you need…Massive information overload is placing librarians in an ever more important role as human search engines. They are trained and gifted at ferreting out and vetting the key resource materials when you need it. Today's technology is spectacular -but it can't always trump a skilled human." ["Thinking Out Loud," The JHU Gazette, December 6, 2004. To read the entire article, go to www.jhu.edu/~gazette/2004/06dec04/06brody.html]. Well said, Dr. Brody!

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